Big Secret
There's a lot of opinions out there, and some of them make it into the 'news.'
Someone told me today that they'd read that a seller should never sign with a realtor for more than 30 days.
Changing agents every 30 days is just foolish.
How hard is someone going to market your property if their chance is up in 30 days? Sure they'll put out a yard sign and hope they get lucky, but why would they invest any more time or money?
The determination of how long to list with a company should have much more to do with your comfort level with the agent's professionalism AND with the average number of days homes are on the market.
If the average time on the market for homes in your area is 187 days with another 30-45 days in escrow before closing, maybe you should sign a 9-month listing.
The only reason to change your agent is if you feel your agent isn't advising or representing you well.
Big secret:
Buyers Do Not Care What Color The Yard Sign Is
No buyer gets up in the morning and says, "Today we're only looking at houses with blue signs in the yard."
Three things sell a home, and only three.
Condition, Location, and Price.
The only thing your agent can do is provide you with the broadest exposure possible, and give you ongoing feedback, market research, and advice.
It's an uncomfortable truth, but the only person in control of whether or not your home sells is you. Bring your condition and price into alignment for your location and your home will sell. All the marketing in the world won't make a bit of difference otherwise.
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